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Furniture Protection Gets a Retail Boost

Retailer

May-June 2026

Home Town, a furniture and home décor retailer, is enhancing its customer value proposition through a first-of-its-kind partnership with OneAssist, an InsurTech company, to introduce structured protection plans for furniture purchases.

Furniture Protection Gets a Retail Boost

The collaboration is aimed at addressing a longstanding gap in the furniture category by providing customers with protection against accidental damage, defects, spills, and wear and tear, making furniture ownership more secure and worry-free.

Dit verhaal komt uit de May-June 2026-editie van Retailer.

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