THE FUENTE FAMILY LEGACY: A CENTURY OF CRAFT, PASSION, AND PURPOSE

For more than a century, the name Fuente has been synonymous with excellence.

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Founded in 1912 by Arturo Fuente, a young immigrant from Cuba, the company has endured wars, fires, and shifting times to become one of the most respected names in premium cigars. Today, his grandson, Carlos “Carlito” Fuente Jr., continues that legacy. For the Fuente family, cigars are not just a business — they are heritage, history, and love rolled into every leaf.

What did your father teach you about business and entrepreneurship?

Carlito: My father taught me everything I know. He built a brand, not just a company, with just passion and persistence. He always told us that our name is our greatest responsibility. Every cigar must represent our family’s heart and craftsmanship. You run a cigar factory with love, respect, and the memory of where you came from.