FIGHTING SPIRIT

The Jeep Wrangler reigns supreme for adventure seekers with its unmatched capability and undeniable heritage

- Kurt Morris.

Jeep throws down the gauntlet with the 2024 Wrangler's tagline, 'The one and only.' It's a clear shot across the bow of countless imitators that have flooded the market. After all, imitation might be the sincerest form of flattery, but with over 50 copycats out there, the compliment starts to feel a little hollow. Here's what's truly impressive: Jeep, the last remaining American car brand standing tall in India, continues to innovate and fight the good fight despite the constant barrage of imitations.

This unwavering spirit is a direct descendant of the iconic Willys Jeep of World War 2. That legendary vehicle became a symbol of versatility and capability, a testament to American ingenuity.

The Wrangler proudly carries that DNA. It has some lovely easter eggs, and subtle nods to its illustrious ancestor. Look closely, and you'll find the Willys silhouette etched on the windshield, a constant reminder of the original's legacy.

Even the side profile of the hood latches subtly mimics the Willys. Jeep wears its heritage with pride, carrying forward the fighting spirit that forged the original.

Our adventure with the Wrangler began in Chandigarh, a breath of fresh air compared to the scorching Maharashtra heat. A cool breeze swirled around us as we embarked on our journey. Leaving the city behind, we traversed 50 km to reach a sprawling nature reserve resort nestled amidst 1,800 acres of pristine wilderness. With vast landscapes and countless off-road.

trails waiting to be explored, it was the perfect proving ground for this legendary machine. We were about to witness firsthand if the Wrangler could live up to the legacy of its iconic forefather.