Inside The Square

Celebrated winemaker Chester Osborn has added a bold twist to the traditional cellar door with an immersive experience for all the senses, writes DAVID SLY.

- David Sly

One twist of a Rubik’s Cube in 1980 convinced Chester Osborn that it was something perfect: a confluence of mathematical logic, clean design and a riot of colour; a jumble of possibility that contains an inherent solution.

Fast-forward to the early 2000s, when the flamboyant McLaren Vale winemaker, known for his vividly patterned shirts, was dreaming of a new cellar door for his family vineyard – but like nothing seen before. “Wine is a bit of a puzzle with so many interconnected facets, so a Rubik’s Cube is the perfect design to express that,” says Osborn, the fourth-generation d’Arenberg winemaker. “I wanted a giant version as a tasting room that would instantly make people think about wine differently.”