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SPIRITZ - January 2026

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In dit nummer

Now that 2025 is behind us, India’s alcoholic beverages and hospitality industries stand at an inflection point. They have weathered a year of mixed fortunes and are positioning for more strategic growth in 2026. This edition brings together the voices of industry leaders reflecting on 2025 and looking ahead to what promises to be a defining year for the sector.

Meanwhile, our headline story shines a spotlight on a dynamic leader, Bikram Basu, whose vision and leadership have been instrumental in driving innovation, embracing complex challenges and setting new benchmarks in the alcoholic beverages industry.

With the New Year started, let’s toast it to continued innovation, responsible growth and an industry that makes India proud on the global stage.

SPIRITZ Description:

Spiritz is India's most comprehensive magazine for the alcohol and hospitality industry, liquor lovers, hotels, bars and resorts etc. The entire spectrum of alcohol and hotels, bars, pubs and resorts, accessories, machinery and technology is covered prominently in this magazine. 

All the issues of Spiritz magazine have been widely appreciated by the industry for its enriching content, ingenuity of ideas and lucid writing. Spiritz's growth in three years has been phenomenal, taking our print order to 27,000 plus copies. 

The readers of Spiritz are upwardly mobile people who have a significant presence in their respective fields. These readers who are spread across the country and abroad, appreciate the regular flow of information on a variety of subjects. They include CMDs, Directors and top honchos of the alcohol industry, hotels, and bars and of other related sectors. Besides, most of the diplomatic missions, government officials, including Excise 

Commissioners and Ministers of all the states and Hotel & Catering Institutes are our regular readers. A large number of liquor lovers also subscribe our magazine. 

Impressed by the international looks, production quality and high class content, a good number of hotels and bars keep our issues in their suites, lobbies and bars. A large number of diplomatic missions are also on our regular subscribers' list.

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