Gå ubegrenset med Magzter GOLD
Få ubegrenset tilgang til over 9000 magasiner, aviser og premiumhistorier for bare
Prøve GULL - Gratis
Paris 2024 show global appeal of Games, says IOC chief
The Straits Times
|December 07, 2024
LAUSANNE - The Paris Olympics were the most followed Games in television and social media history, the International Olympic Committee (IOC) said on Dec 5.
-
"The Olympic Games Paris 2024 were the most followed Olympic Games ever," IOC president Thomas Bach told reporters at the end of an executive board meeting in Lausanne, Switzerland.
"Eighty-four per cent of the potential audience - that means around five billion people around the globe - followed these Olympic Games. Every viewer watched, on average, nine hours of coverage, a 20 per cent increase on the previous Games."
In the home market of France, 95 per cent of the potential audience watched an average of 24 hours of coverage of the Olympics.
"Engagement with the Olympic Games Paris 2024 on social media went, literally, through the roof," Bach added.
Denne historien er fra December 07, 2024-utgaven av The Straits Times.
Abonner på Magzter GOLD for å få tilgang til tusenvis av kuraterte premiumhistorier og over 9000 magasiner og aviser.
Allerede abonnent? Logg på
FLERE HISTORIER FRA The Straits Times
The Straits Times
Silver lining amid dark clouds as Asean recognises need to deepen unity, says PM Wong
Grouping has taken 'considerable steps forward', including entry of Timor-Leste
3 mins
October 29, 2025
The Straits Times
Make small, practical changes, not drastic overhauls
“Researcher Saul Newman has suggested that Okinawans eat the least vegetables and sweet potatoes of any region in Japan.
3 mins
October 29, 2025
The Straits Times
Small acts of empathy key to protecting the vulnerable
With the recent news surrounding the case of Megan Khung, especially the release of the review panel’s report, I found myself reflecting deeply on my own journey as a social worker (The Megan Khung report was painful to read, but offers hard lessons to prevent another tragedy, Oct 24).
1 mins
October 29, 2025
The Straits Times
Lawyers Use of Gen Al needs careful oversight
We refer to the article “Breaches of AI policy could be a sackable offence at some Singapore law firms” (Oct 22), which highlights how firms are strengthening their policies for responsible use of generative artificial intelligence (Gen AI) a sign of the profession’s growing maturity in adopting such tools.
1 mins
October 29, 2025
The Straits Times
WHO WILL BE S'PORE'S NEXT MILLIONAIRE ATHLETE?
In this series, The Straits Times takes a deep dive into the hottest sports topic or debate of the hour.
7 mins
October 29, 2025
The Straits Times
EAT RIGHT AND LIVE LONGER
Dietitians share how those in Singapore can adopt elements of the Mediterranean, Nordic and Okinawan diets
5 mins
October 29, 2025
The Straits Times
Countries have to see benefits of Asean power grid for it to take off: Expert
For the Asean power grid to take off, countries need to have a clearer picture of the benefits of being connected, said sustainable finance expert Lisa Sachs on Oct 28.
4 mins
October 29, 2025
The Straits Times
PM Wong meets leaders of Vietnam, Malaysia on sidelines of Asean Summit
Prime Minister Lawrence Wong met the leaders of Vietnam and Malaysia on the sidelines of the 47th Asean Summit in Kuala Lumpur on Oct 28.
2 mins
October 29, 2025
The Straits Times
SkillsFuture Why do some courses cost so much?
When SkillsFuture Credit was introduced in 2015, many Singaporeans were excited over what courses were available — either for career transition or to gain knowledge and skills.
1 min
October 29, 2025
The Straits Times
KARMA SHOULD PAY OFF FIRST-UP
Oct 30 Hong Kong (Sha Tin) form analysis
5 mins
October 29, 2025
Listen
Translate
Change font size