IN CYBERSECURITY, TRUST IS THE NEW CURRENCY

As threats evolve, building resilience and earning customer trust are critical imperatives

- BY ANOOP PAUDVAL | Staff Writer

Digital transformation, globally interconnected systems, contactless payments, mobile apps, and cloud-based services have enhanced customer experience and operational efficiency. However, these innovations have also widened the attack surface for cybercriminals.

Sophisticated cyberattacks are increasing in frequency. According to recent statistics, most industry verticals are being targeted by ransomware and phishing campaigns.

As the cyber landscape across industries becomes increasingly digitised, cybersecurity has emerged as a pressing concern. Organisations are not only competing for consumer attention but also fighting a constant battle against cybercriminals. With high-value customer data, widespread digital infrastructure, and a fast-paced e-commerce environment, many become prime targets for attacks.

Most organisations receive, process, transmit, and store vast amounts of personally identifiable information (PII), from names and addresses to payment details and purchase history. Cybercriminals exploit this data for identity theft, fraud, or resale on the dark web.