Prøve GULL - Gratis
Debugging the discount code
Financial Express Delhi
|August 29, 2025
THE REAL TEST FOR AI BRANDS WILL BEGIN AFTER EARLY-BIRD PRICING PETERS OUT
WHEN OPENAI DROPPED ChatGPT Go at ₹399 a month, Google countered with free AI Pro accounts for students. Elon Musk's xAI priced SuperGrok at ₹700, while Perplexity teamed up with Airtel to push free trials and student tie-ups. At first glance, the flurry of deals and discounts looks like a race to the bottom. While predatory pricing is a no-brainer way to increase sampling, the real question is "beyond the ticket, what?"
A quick clarification. It's not that experts suggest banning discounting forever; it's just that it might work better to take a leaf out of the playbook of brands like Netflix that have incentivized adoption by increasing the value the customer receives versus reducing the value of the offering.
Denne historien er fra August 29, 2025-utgaven av Financial Express Delhi.
Abonner på Magzter GOLD for å få tilgang til tusenvis av kuraterte premiumhistorier og over 9000 magasiner og aviser.
Allerede abonnent? Logg på
FLERE HISTORIER FRA Financial Express Delhi
Financial Express Delhi
Credit growth at 1-year high
BANK CREDIT GROWTH touched 11.53% for the fortnight ended November 28, 2025, marking the strongest lending momentum in 12 months, reports Mahesh Nayak.
1 min
December 13, 2025
Financial Express Delhi
EU to freeze Russian assets
THE EUROPEAN UNION looked set on Friday to indefinitely freeze Russian central bank assets held in Europe, removing a big obstacle to using the cash to help Ukraine defend itself against Moscow's invasion.
1 min
December 13, 2025
Financial Express Delhi
Govt speeds up visa for Chinese professionals
• Processing time less than 1 month now; China sees ‘positive action’
1 min
December 13, 2025
Financial Express Delhi
ICICI Pru AMC issue booked 72% on first day
THE INITIAL PUBLIC offering (IPO) of ICICI Prudential AMC, the second-largest mutual fund house by assets, was subscribed 72% on the first day of the bidding on Friday.
1 min
December 13, 2025
Financial Express Delhi
Reforms engine gathers steam
CABINET APPROVES BILL TO HIKE INSURANCE FDI TO 100%
1 min
December 13, 2025
Financial Express Delhi
Gauging AI impact on growth, job losses
While offering a starting framework, two Niti Aayog reports overlook the potential of AI as a digital public infrastructure good
4 mins
December 13, 2025
Financial Express Delhi
INITIATIVE TO COVER CRITICAL MINERALS, CHIPS India left out of US-led supply chain coalition
A NEW US-LED strategic initiative, Pax Silica, which aims to build a secure supply chain ranging from critical minerals and energy inputs to advanced manufacturing and semiconductors, does not include India.
2 mins
December 13, 2025
Financial Express Delhi
'Global norms ensure domestic crypto investor safety'
The long-term goal of Binance Holdings, the world’s largest crypto exchange in terms of volumes, is to become a collaborative partner for India’s blockchain and digital asset ecosystem, SB Seker, head of the Asia-Pacific region, an interview.
2 mins
December 13, 2025
Financial Express Delhi
Food inflation in negative zone for sixth month
RETAIL FOOD INFLATION remained in the negative zone for the sixth consecutive month in November when it came in at (-) 3.91%, largely driven by base effect and subdued prices of vegetables, cereals, pulses, meat, eggs and spices.
1 min
December 13, 2025
Financial Express Delhi
Think tank Bharat Ki Soch launched
BHARAT KI SOCH, a new think tank on ancient Indian wisdom for contemporary challenges has been launched.
1 min
December 13, 2025
Listen
Translate
Change font size