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LIP SERVICE

Grazia India

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November - December 2025

This new launch is equal parts innovative and efficient

LIP SERVICE

Lip care is no longer an afterthought. The category is moving beyond the idea of just applying a balm when lips feel dry. Serums have now entered the chat. The science-forward skincare label, The Ordinary, recently introduced a pink-hued lip serum, featuring PHA as its star ingredient. To celebrate this innovative launch, we chat with Joe Basham, Science Communications & Partnerships Engagement Manager at The Ordinary, discussing everything from the growing world of lip care to the difference between a lip serum and a lip balm.

GRAZIA: How does a lip serum differ from a lip balm?

FLERE HISTORIER FRA Grazia India

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