Visconti Scores a Backgammon

Under the leadership of Francesco Poggesi, the Italian pen and accessories company is winning on all fronts.

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When Francesco Poggesi became CEO of the Italian writing instruments and accessories company Visconti, the pen industry wasn't sure what to expect. What would the future hold for the trend-setting brand that was conceived in 1988 as a means of celebrating and continuing the proud Italian tradition of fine fountain pens? How would Poggesi play the game, and what would be his next moves?

Five years later, we have a pretty firm answer.

“I remained faithful to Visconti’s roots by preserving our traditions in workmanship, respect for techniques, and rigor in the world of nibs,” Poggesi begins. I contributed to the company’s path by proposing the concept of lifestyle’ and creating products not only for pen collectors but for a broader target of customers, whether in art, fashion, or design.”

From top—the Visconti Backgammon collection comes in two versions: one with a doubling cube blind cap, and another with black and red pips on the blind cap. Above right—Backgammon is also available in a rollerball in each version; the doubling dice version includes a lacquered edition number at the barrel end. Below right—Backgammon fountain pen with included backgammon board, rolled; presentation box of the Visconti Backgammon limited edition fountain pen.

With an expanded VSCT line of leather accessories and a line of fine watches, Visconti is now a true luxury accessories company. But simultaneously, Visconti’s collection of fine writing instruments is larger than ever and now features house-made 14 and 18 karat gold nibs to go along with its other technical innovations such as the double-reservoir power-filling system and hook-safe-lock capping technology.