EXPANDING INSURANCE TECH PLATFORMS

Policybazaar, PBPartners and Policybazaar for Business use AI and digital platforms to expand access, build trust, and scale insurance Team BW

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Insurance in India has long grappled with issues of trust, awareness, and accessibility. PB Fintech’s response has been to design technology-led solutions that simplify claims, improve fraud detection, and enhance customer confidence. Joint Group CEO Sarbvir Singh described this approach as one of solving real-world challenges while creating value for customers and partners.

“One example that stands out is Claim Samadhan, a tech-enabled initiative that proactively resolves claimrelated issues and builds customer trust,” Singh explained. By combining on-ground engagement with digital tracking and escalation mechanisms, the programme has streamlined claims for thousands of policyholders.