Business
Entrepreneur
Calling Out Your Copycat
Founders are turning to social media to make noise when other brands encroach on their intellectual property. It’s a splashy way to defend your company, but can it actually help protect it?
5 min |
April - May 2020
Entrepreneur
A Laptop That Acts Like a Smartphone
5G laptops are debuting, and they’re promising something entrepreneurs need: nonstop connectivity.
3 min |
April - May 2020
Entrepreneur
Building a Family's Future
After his corporate career, a father wanted to set up his family for generations to come. Now he and his daughter run a Real Property Management franchise—together.
4 min |
April - May 2020
Entrepreneur
“As We Get Bigger, We Need to Think Smaller"
When Ben Weprin founded Graduate Hotels, he thought he’d created an eccentric brand that would never really scale. Six years later, it’s raised nearly a billion dollars and is building bespoke lodging next to colleges nationwide. Now he’s wondering: How much can you grow a company that’s based on local charm?
10+ min |
April - May 2020
Entrepreneur
ONE PLUS ONE EQUALS BILLIONS
Dwayne “the Rock” Johnson’s career was stalling. Then Dany Garcia stepped in to help change everything.
10+ min |
April - May 2020
Entrepreneur
THE CRAZIEST BET IN RETAIL
A little startup called Le Tote recently bought Lord & Taylor, one of the country’s oldest brands. What happens next may say a lot about the future of shopping.
10+ min |
April - May 2020
Entrepreneur
Keep the Team Together
If you really want to make your employees happy, stop thinking like a boss… and start thinking like an employee.
3 min |
April - May 2020
Entrepreneur
Get That First Meeting
One big meeting can transform a startup—but how do you get in front of the right person? Six entrepreneurs share how they scored some coveted face time.
3 min |
April - May 2020
Entrepreneur
What's in a Name? WHEN THE BRAND IS YOU
After transforming the beauty industry and then leaving her namesake company, Bobbi Brown is leveraging her experience to create more new brands.
5 min |
Startups Spring 2020
Entrepreneur
THE WAY TO SELL YOURSELF
Our opening sentence is our most important. And too many of us are getting it wrong.
3 min |
Startups Spring 2020
Entrepreneur
Tap Your Network IT'S WHO YOU KNOW
When I lost my job, I felt like I lost everything. But I hadn’t. Here’s how I built a network that helped me rebound even stronger—and build a multimillion-dollar podcast business.
3 min |
Startups Spring 2020
Entrepreneur
Location, Location, Location FOUNDERS, GO HOME
To attract the best investors and employees, startup founders once had to move to the coasts. But more and more, they’re returning to their roots to build their businesses.
10 min |
Startups Spring 2020
Entrepreneur
JOINING FORCES TO GROW
After running her sign-and-awning business for 18 years, Nikki Taheri decided to turn the operation into a FastSigns franchise.
3 min |
Startups Spring 2020
Entrepreneur
FROM FLYING HIGH TO PIZZA PIE
Former Air Force intelligence analyst Stephanie Moseley became a Marco’s Pizza franchisee. And yes, those jobs do have something in common.
2 min |
Startups Spring 2020
Entrepreneur
Finding Investors FIRST, GET INVESTORS— THEN, MAKE THE PRODUCT?
When she set out to launch the new paint brand Clare, Nicole Gibbons was told to build first and raise money later. But to really create the startup she wanted, she’d have to go in reverse.
3 min |
Startups Spring 2020
Entrepreneur
Customer Service STOP DOING WHAT PEOPLE HATE
That’s the philosophy Jesse Cole used to build the Savannah Bananas, an unusually popular (and weird) baseball team. And it can work for any business.
10+ min |
Startups Spring 2020
Entrepreneur
Brand Name SAME WORD, NEW OPPORTUNITY
It’s easy to fear changes to your brand. It’s harder (but more fulfilling!) to embrace them. That’s why Edible Arrangements finally embraced a new definition of edibles.
2 min |
Startups Spring 2020
Entrepreneur
Better Business, Better Business World
Stitch Fix CEO Katrina Lake is one of just a few female “unicorn” founders. And she has learned to embrace that power.
6 min |
March 2020
Entrepreneur
When?
When do you launch? / When do you act? / When do you change? It just might be the most important question an entrepreneur ever answers.
10 min |
March 2020
Entrepreneur
Mom Knows Best
When entrepreneurs really listen to their customers, their businesses can transform. That’s what Michelle Kennedy learned when building Peanut, a social networking app that set out to help moms make other mom friends…but has become about so much more.
10+ min |
March 2020
Entrepreneur
Don't be a brand. Be a voice.
Black-ish star Tracee Ellis Ross spent 10 years getting a hair care company off the ground.One thing is clear:The message matters as much as the product.
10+ min |
March 2020
Entrepreneur
Can The Black Market Be Stopped?
The biggest threat to marijuana startups isn’t coming from the legal competition. It’s coming from the illegal market, which thrives even in states that have legalized weed. To extinguish the threat, licensed dealers might have to work together.
10 min |
March 2020
Entrepreneur
The Pitchman's New Pitch
Celebrity salesman Anthony Sullivan, known for his OxiClean commercials, bought a hemp farm and launched a CBD brand. Why? Because to succeed, he says, you must be authentic.
5 min |
March 2020
Entrepreneur
Need to Make a Decision? Ask the Machine
Artificial intelligence can now guide employees’ actions at work. But don’t take it too seriously…yet.
5 min |
March 2020
Entrepreneur
Could You Use an Apprentice?
The old plumber and electrician trainee model has been reimagined for the new world—and could be exactly what a bootstrapped, growing startup needs.
5 min |
March 2020
Entrepreneur
Breaking a Few Eggs
Founders can give their companies a lot of charm and personality— but is that always a good thing? It’s the question facing Eggs Up Grill, a quirky breakfast spot that now has private equity owners, a CEO from TGI Fridays, a mandate to grow, and a delicate balance to strike.
10+ min |
March 2020
Entrepreneur
'Not in My Neighborhood'
Sometimes a community just isn’t ready to welcome a strange new business. Here’s how dispensaries have managed to quell (or be defeated by) local objections.
4 min |
March 2020
Entrepreneur
The Founder & The Idea Man
The founder of MeUndies would have never met a man named Grease if both of them hadn’t ended up in the same federal prison. But their friendship changed everything (including the business).
10+ min |
January - February 2020
Entrepreneur
Franchising's Fountain Of Youth
Young franchisees often prove to be a franchisor’s biggest asset. The challenge is finding them, funding them, and letting them take control.
4 min |
January - February 2020
Entrepreneur
The Hottest Chill In Franchising
Cryotherapy is the new wellness trend in franchising, and more than a dozen brands have already cropped up. Will it stick around like yoga or dissipate like oxygen bars? The truth is, it might not matter.
5 min |