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American Pharoah’s Second Life as a $200k-a-Night Stud

Bloomberg Businessweek

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February 15 - February 21, 2016

The profitable second life of the world's fastest horse.

- Monte Reel, photos by Thomas Prior

American Pharoah’s Second Life as a $200k-a-Night Stud

The verb to use in polite company is “cover.” The stud covers the mare. Or: About 11 months after she was covered, the mare gave birth to a healthy foal.

The deed itself, here in the hills of Kentucky horse country, is governed by strict rules. Section V, paragraph D of The American Stud Book Principal Rules and Requirements is clear: “Any foal resulting from or produced by the processes of Artificial Insemination, Embryo Transfer or Transplant, Cloning or any other form of genetic manipulation not herein specified, shall not be eligible for registration.” No shortcuts, no gimmicks. All thoroughbreds must be the product of live, all-natural, horse-on-horse action.

Herein lurks tension and peril. When one 1,300-pound animal climbs on top of another, both sacrifice their natural sure-footedness for about 20 seconds of knee-buckling magic. Necks can be bitten, causing legs to kick and prompting centers of gravity to shift. An unlucky fall could break a delicate foreleg—a potentially fatal injury for a thoroughbred.

“Things can go wrong,” says Richard Barry, the stallion manager at Ashford Stud, a 2,200-acre farm in Versailles, Ky. “Before any stallion is led into the breeding shed, there’s an awful lot of preparation that has gone on behind the scenes. An awful lot.”

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