Lamborghini Is About Dreams, Says Its Chairman and CEO

Stephan Winkelmann was in Singapore for the launch of the Lamborghini Temerario

- Lee Nian Tjoe

There is something special going on between the Raging Bull and the Lion City. Or at least, the boss of Lamborghini values Singapore enough to make the trip from Sant'Agata Bolognese, Italy, to present the Temerario sports car to prospects here.

Mr Stephan Winkelmann is not the typical company executive and neither is Lamborghini an everyday car company.

Impeccably dressed, the chairman and chief executive of Lamborghini has become the face of the brand he leads.

Born in Berlin in 1964, a year after Lamborghini's founding, Mr Winkelmann grew up in Rome. He has led Lamborghini since 2005, although between 2016 and 2020, he headed other companies under the Volkswagen Group.

Building ultra-exclusive dream cars is a constant in Lamborghini's 62-year history, and the arrival of models like the Gallardo in 2003 and the Urus sport utility vehicle (SUV) in 2017 boosted the brand's sales numbers. Lamborghini delivered 10,687 cars in 2024, the highest in its history.

According to Mr Winkelmann, sales performance in the first six months of 2025 was comparable with that in the same period in 2024.

Exclusivity is still the name of the game for Lamborghini, he said in an interview with The Straits Times on Aug 29 at the media launch of the Temerario.