試す 金 - 無料
Rise of AI in public relations
The Star
|April 30, 2025
ARTIFICIAL Intelligence (AI) is no longer a “what if” — it’s become a “what now” for the public relations (PR) workspace.
From media monitoring to content creation and campaign strategy, Al is fundamentally reshaping the way PR agencies operate by streamlining tasks, unlocking smarter insights and transforming how stories are told or shared.
Al’s ability to handle repetitive tasks is a game-changer for the PR industry. By automating these time-consuming activities, AI is freeing up PR professionals to focus on higher-level strategy, strengthen client relationships and drive real-business results.
このストーリーは、The Star の April 30, 2025 版からのものです。
Magzter GOLD を購読すると、厳選された何千ものプレミアム記事や、10,000 以上の雑誌や新聞にアクセスできます。
すでに購読者ですか? サインイン
The Star からのその他のストーリー
The Star
Woman to appear in court over brutal murder of e-hailing driver
THE woman arrested in connection with the brutal murder of an e-hailing driver in Pretoria West is expected to make her first appearance in court today.
1 min
February 16, 2026
The Star
Leeds edge Birmingham to survive on the spot
LEEDS United survived an FA Cup scare to reach the fifth round with a penalty shootout victory against second-tier Birmingham City yesterday.
2 mins
February 16, 2026
The Star
The US’s Project 2025 and the rise of oligarchy
THE world created in October 1945 no longer exists. It ended in 2022, when the US Heritage Foundation tasked director Paul Dans and his team at the HF with establishing Project 2025.
4 mins
February 16, 2026
The Star
British American Tobacco’s strategy: Building a ‘smokeless world’ while cigarette sales fall
IT MAY SEEM counter-intuitive that JSE and London listed British American Tobacco (BAT), a manufacturer of cigarettes, has \"Building a Smokeless World\" as its strategy.
2 mins
February 16, 2026
The Star
Scholar transport operators protest as department tightens compliance measures
TENSIONS between the Gauteng Department of Roads and Transport and scholar transport operators escalated this week as the government continues to tighten compliance measures, while operators took to the streets in protest and refused to attend a scheduled engagement.
2 mins
February 16, 2026
The Star
Deputy Minister Mhaule conducts oversight visit at Star College
THE Deputy Minister of Basic Education, Dr Makgobo Regina Mhaule, visited both Star College Bridgetown and Star College Cape Town on February 12, as part of a nationwide outreach to advance and strengthen teaching and learning, as well as to promote learner well-being and to advance collaboration and cooperation between communities, schools and parents.
3 mins
February 16, 2026
The Star
Judge upholds mental evaluation order for Liebenberg amid trial delays
ALLEGED diamond dealer Louis Liebenberg will have to face a stint of 30 days mental evaluation at Pretoria’s Weskoppies Hospital after the Gauteng High Court, Pretoria dismissed his urgent application to have that order overturned.
2 mins
February 16, 2026
The Star
TheBrief
KAP SHARES RISE AFTER FORECAST OF UP TO 35% INCREASE IN HEADLINE EARNINGS
1 min
February 16, 2026
The Star
Mduduzi Ncube pours heart and soul into new album ‘Buyel’ekhaya’
AWARD-winning Afro-soul artist Mduduzi Ncube is inviting listeners to experience his journey through his latest album, Buyel’ekhaya.
1 mins
February 16, 2026
The Star
Additional tickets available for the CTIJF and That Tuesday Funk
THE Cape Town International Jazz Festival (CTIJF) and That Tuesday Funk (TTF) are thrilled to announce that their upcoming collaboration at Untitled Basement in Braamfontein sold out within hours.
1 mins
February 16, 2026
Listen
Translate
Change font size