How Indian Households are Saving up to 28% on Groceries with Amazon Fresh

Amazon Fresh offers a robust selection of over 5,000 products available for same-day delivery and more than 20,000 eligible for next-day delivery.

- VAISHNAVI GUPTA

As the festive season approaches, households across India are gearing up for celebrations, and a significant part of the preparations includes stocking up on groceries. Traditionally, this process involved multiple trips to local markets, but Amazon Fresh is changing the game, making grocery shopping more convenient, efficient, and affordable for millions of Indians. Amazon Fresh is positioning itself as a key player in the online grocery space, offering a vast selection of products, and a seamless shopping experience.

A One-Stop Online Destination

Amazon Fresh is more than just an online grocery store—it's a comprehensive solution for all daily essential needs. From fresh fruits and vegetables to beverages, personal care, and household items, the brand offers a wide array of products designed to meet the diverse needs of Indian consumers. What sets Amazon Fresh apart is its ability to provide customers with a seamless shopping experience, ensuring that they can browse, order, and receive their groceries all from the comfort of their homes. "With a robust selection of over 5,000 products available for same-day delivery and more than 20,000 eligible for next-day delivery, we are designed to cater to both planned and unplanned shopping missions," said Srikant Sree Ram, Director, Amazon Fresh.

The Four Pillars

While discounts and offers are important, the true strength of Amazon Fresh lies in its commitment to providing a superior customer experience. This is built on four key pillars: