Technology Brings in a New Era of Efficiency and Resilience

India's construction sector, one of the most significant contributors to economic growth, has long struggled with the fragmented nature of its building materials supply chain. With dealers working in silos, unpredictable pricing, delayed deliveries, and manual, opaque processes, the industry has faced immense operational challenges.

- BY SATYA KALIKI CTO, INFRA.MARKET

However, technology is rapidly transforming this traditionally inefficient space, paving the way for a new era defined by greater efficiency, transparency, and resilience.

For decades, the construction materials industry was dominated by a traditional dealer-distributor network that operated in isolation, relying on manual processes and local silos. This created inefficiencies at every stage, from sourcing raw materials like concrete and AAC blocks to delivering finishing products like tiles, paints, and fittings, resulting in frequent project delays, unpredictable pricing, and significant logistical hurdles. The lack of real-time insights and streamlined operations presented a major pain point, particularly for small and mid-sized players who lacked the scale to navigate these inefficiencies effectively.