試す金 - 無料

Digital Upgrade

Business Traveler US

April 2023

LATAM reduces emissions while improving its streaming advertising

- Lauren Smith

SOUTH AMERICAN CARRIER LATAM Airlines has partnered with tech company SeenThis to improve the efficiency of its digital advertising and slash unnecessary emissions. Flights aren't the only contributors to the carbon footprint of airlines. As with other industries, their digital advertising can also be carbon-intensive, requiring millions of servers to conduct real-time bidding, cloud computing and machine learning.

このストーリーは、Business Traveler US の April 2023 版からのものです。

Magzter GOLD を購読すると、厳選された何千ものプレミアム記事や、10,000 以上の雑誌や新聞にアクセスできます。

すでに購読者ですか? サインイン

Business Traveler US からのその他のストーリー

すべて表示

Business Traveler US

LA DOLCE VITA

Actor Josh Lucas and his Palm Royale character, Douglas, share something in common: They're both pilots. The eye-candy period piece of Palm Beach high jinks returns next month to AppleTV+. “Everyone's fallen on hard times, but they're still trying to live this over-the-top game of showing wealth.” A serial globetrotter who favors Italian travels—“I know, it's a cliché”—flies light. “My very old Briggs & Riley is filled with my wife's clothes.” Here, his favorite stops.