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Machine Power

The Smart Manager

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November-December 2016

..what is machine learning, exactly? Stanford University computer science professor Andrew Ng defines it as “the science of getting computers to act without being explicitly programmed.” In fundamental terms, machine learning is a branch of artificial intelligence that is meant to replicate the way humans take in information from their environment to make better-informed choices for the future*. But realistically, will machine learning transform the way businesses are managed?

Machine Power

It was a regular work day—I had entered my office premises, showed my face to the small screen on the attendance system and it marked my attendance. Once inside my cabin, I was reflecting on what just happened and I realized that face recognition and other forms of biometric solutions, including fingerprint scanning and retina scanning, have been indeed a part of a larger wave called Artificial Intelligence (AI) which began a few decades ago but seem to have gradually entered our daily lives. Household robots, robotic arms in automobile factories and hazardous environments, recommendation engines used in websites and searches on net, and self driving cars are but some examples of how AI is penetrating our lives.

What is AI and machine learning

AI, which traces its roots to research done by scientists for over a century, has been explored in many different ways—though not always successfully. Mimicking physical tasks done by humans (robotics), replicating [the functions of] sense organs (motion sensing, face recognition, etc.), cognition, rule-based decision-making, solving puzzles,playing games (IBM’s Deep Blue against Gary Kasparov), replicating practices of experts in various domains (expert systems) are examples of approaches taken towards understanding AI and developing new applications for it.

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The Digital Shift

… technology will radically disrupt HR in the near future. Indeed, it is already changing the way HR works and the role it plays and opening the door to a new type of “digital HR” function.1 The rise of digital and social media is changing the dynamics of HR and creating new ways of hiring, engaging, and retaining employees.

time to read

4 mins

July-August 2017

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The Story Of Telling

“The best brands are built on great stories,”* this remark by Ian Rowden best captures the strategy of diligent brand building. Much more than attractive logos or the products themselves, what builds a brand is how successfully a story is woven around it. Brand marketers have to be good storytellers indeed.

time to read

8 mins

July-August 2017

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Complexity Is Simpler Than You Think

Kay Kendall and Glenn Bodinson, authors of Leading the Malcolm  Baldrige Way, shatter myths about excellence models such as Baldrige and EFQM.

time to read

6 mins

March/April 2017

The Smart Manager

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Proponents of Isolation Never Become Victors

Multilateralism in the political and economic space has always led to frameworks that favor the mighty. WTO was no exception. With agriculture kept out of its purview, it could never become a truly fair and free trading system. China was the only large emerging economy that exploited relative openness in low-cost manufactured goods to take full advantage of the system. Other emerging economies could at best garner minor gains.

time to read

1 mins

March/April 2017

The Smart Manager

The Smart Manager

A History Lesson (From Year One) for Trump and the Brexit Crowd: Isolationism Has Never Worked!

Professor Stephane Garelli on growing isolationism.

time to read

3 mins

March/April 2017

The Smart Manager

The Smart Manager

A Win-Win Game

Business is not a sport where some stakeholder has to lose or fare badly for others to do well. Building an atmosphere of trust and transparency between all stakeholders will help companies retain them even during adverse times.

time to read

7 mins

March/April 2017

The Smart Manager

The Smart Manager

A Sustainable Model

With a total market value of $4.3 trillion and an employment base of at least 1.3 million direct employees and millions of others indirectly employed, platforms have become an important economic force.*Companies today are constantly looking for ways to build platforms—Infosys Ltd announced its plans of monetizing its platforms to make them a $2 billion business by March 2021. But are all platform businesses successful?

time to read

9 mins

March/April 2017

The Smart Manager

The Smart Manager

Custom Made

…three in four consumers said they receive too many emails from brands, and one-fifth said they could not handle the current volume…69 per cent have ‘unfollowed’ brands on social media, closed their accounts or cancelled subscriptions.*In these times, when the market is flooded with products and services, the most efficent way to engage customers is to offer them customized content. To achieve this, brands need to focus on observing the nuances of individual preferences.

time to read

5 mins

March/April 2017

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A Fresh Start

Three experts reflect on their experience of pursuing a management development course and how it reshaped their journey.

time to read

3 mins

January/February 2017

The Smart Manager

The Smart Manager

Fighting The Trolls

The number of people who feel bad reviews have the power to make or break their business has risen from 17% (2014) to 21%. * However, most are struggling to find the right solution. Along with the benefits it provides, the internet also has a dark side. Today, it has become a cesspool of hatred where users openly abuse individuals or companies without any hint of shame or guilt. This culture of trolling has tarnished the brand image of several companies. It is time organizations anticipate such situations and design strategies to combat the menace.

time to read

5 mins

January/February 2017

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