मैगज़्टर गोल्ड के साथ असीमित हो जाओ
10,000 से अधिक पत्रिकाओं, समाचार पत्रों और प्रीमियम कहानियों तक असीमित पहुंच प्राप्त करें सिर्फ
कोशिश गोल्ड - मुक्त
Women's Football to Be a Top-5 Sport by 2030
The Straits Times
|June 18, 2025
Women's football is set to become one of the world's top five sports by 2030, according to a report by Nielsen Sports in collaboration with PepsiCo, with a global fan base projected to grow by 38 per cent to reach more than 800 million people.
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LONDON –
Some 60 per cent of those fans are projected to be women, according to their report Undervalued To Unstoppable released on June 17, creating one of the few sports which is followed by more females than males.
The global broadcast audience is also expected to rise by 30 per cent across major tournaments by 2030.
While sponsorship deals tripled for the 2023 Women's World Cup from the 2019 tournament, only a small fraction of global sponsorship budgets are allocated to women's football, according to the study.
It presents a significant opportunity, the researchers argued, considering women are projected to drive over 75 per cent of household purchasing decisions by 2028.
यह कहानी The Straits Times के June 18, 2025 संस्करण से ली गई है।
हजारों चुनिंदा प्रीमियम कहानियों और 10,000 से अधिक पत्रिकाओं और समाचार पत्रों तक पहुंचने के लिए मैगज़्टर गोल्ड की सदस्यता लें।
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