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JioStar to invest ₹3,000 cr for content development in FY26
Financial Express Pune
|May 04, 2025
'TV, digital are distinct, cannot treat them alike'
JIOSTAR, COUNTRY'S LARGEST entertainment company, is looking to invest ₹33,000 crore in content development, encompassing sports and entertainment in FY26, vice-chairman Uday Shankar said on Saturday, as the firm seeks to build on its Pay TV and streaming strengths. Speaking at the Waves Summit in Mumbai, Shankar said that the investment comes on the back of a ₹30,000-crore content push in FY25 and ₹25,000 crore investment in FY24. "The total investment will cross $10 billion (₹86,000 crore) in three years," he said, adding that the investment was targeted at the domestic market only. "When global companies announce content spends, they are aimed at international audiences. Our investments are made for Indi
यह कहानी Financial Express Pune के May 04, 2025 संस्करण से ली गई है।
हजारों चुनिंदा प्रीमियम कहानियों और 10,000 से अधिक पत्रिकाओं और समाचार पत्रों तक पहुंचने के लिए मैगज़्टर गोल्ड की सदस्यता लें।
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