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MNCs benefit from India's explosive consumer growth
Business Standard
|April 24, 2025
Country's share in global growth 2-8 times its volume share: Report
India is showing a disproportionate contribution to global volume growth for consumer products, with its growth contribution over the past five years (2019-24) outpacing its volume share across categories by 2-8 times compared to last year, making the country a robust growth engine for global consumer product multinational majors.
According to a report released on Wednesday by Bain & Company, 'Playbook for Consumer Products Multinational Corporations in India', in consumer appliances, for instance, India's share of global volumes in 2024 was 5 per cent, but its share of global incremental volume growth between 2019 and 2024 was a marked 44 per cent — 8.6 times more than its volume share last year.
यह कहानी Business Standard के April 24, 2025 संस्करण से ली गई है।
हजारों चुनिंदा प्रीमियम कहानियों और 10,000 से अधिक पत्रिकाओं और समाचार पत्रों तक पहुंचने के लिए मैगज़्टर गोल्ड की सदस्यता लें।
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