कोशिश गोल्ड - मुक्त
Fearless Nadia
IMPACT
|April 1, 2018
Nadia Chauhan, Joint Managing Director & Chief Marketing Officer, Parle Agro Pvt. Ltd, is topper of IMPACT’s 50 Most Influential Women in Media, Marketing & Advertising List, 2018 for steering a legacy business towards modern cutting-edge practices and market leadership.
Ask Nadia Chauhan what is the X factor that makes her the successful entrepreneur she is today, and she says, “I think there are two big things that differentiate me from anyone else - one, I am fearless and two, I am very passionate and committed to whatever I do. So, whether it’s at work or at home, in terms of my family or anything that I take on, I love challenges. No challenge can break me; my eyes are steady through anything. That also gives a lot of confidence to an organization or a team that’s working with you - when you take on challenges without fear and as aggressively as possible.”
Chauhan is at the top of IMPACT’s 50 Most Influential Women list for contemporising Parle Agro, a legacy business, and moving it towards cutting edge practices and market leadership. With Shah Rukh Khan, Priyanka Chopra and Salman Khan as brand ambassadors, the company’s products are doing well. The revamping of Frooti as well as Appy Fizz has made the products much more edgy, while Parle Agro claims to be the only global Indian F&B company today.
GROWING UP AT PARLE AGRO
यह कहानी IMPACT के April 1, 2018 संस्करण से ली गई है।
हजारों चुनिंदा प्रीमियम कहानियों और 10,000 से अधिक पत्रिकाओं और समाचार पत्रों तक पहुंचने के लिए मैगज़्टर गोल्ड की सदस्यता लें।
क्या आप पहले से ही ग्राहक हैं? साइन इन करें
IMPACT से और कहानियाँ
IMPACT
Fearless Nadia
Nadia Chauhan, Joint Managing Director & Chief Marketing Officer, Parle Agro Pvt. Ltd, is topper of IMPACT’s 50 Most Influential Women in Media, Marketing & Advertising List, 2018 for steering a legacy business towards modern cutting-edge practices and market leadership.
8 mins
April 1, 2018
IMPACT
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3 mins
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3 mins
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