कोशिश गोल्ड - मुक्त

Can CBS Make Murphy Brown A Hit—Again?

ADWEEK

|

September 24, 2018

It could face a tougher path than the other successful 90s revivals.

- Jason Lynch

Can CBS Make Murphy Brown A Hit—Again?

In the past few years, broadcasters have successfully attracted audiences with revivals of hit ’90s series, from The X-Files (Fox) to Will & Grace (NBC) to Roseanne (ABC). Now CBS will try to continue the streak when it brings back Murphy Brown on Thursday, 20 years after the sitcom, starring Candice Bergen as the legendary TV journalist, signed off.

But Murphy Brown could face a tougher path than its predecessors, as factors like the series’ (and its stars’) relatively low profile since the 1998 finale, and its lack of availability on streaming services, may mute its potential audience. CBS counters that the show is positioned to be just as relevant now as it was during its original run. “Murphy Brown was a no-brainer because of the highly politicized social media culture we’re in now,” said CBS Entertainment president Kelly Kahl. “The minute we heard [the pitch], we were like, how cool would it be to have Murphy Brown back on the air during these times?”

ADWEEK से और कहानियाँ

ADWEEK

ADWEEK

Kicking Off The Ratings Game

The NFL is suiting up for a season that’s become more fragmented than ever.

time to read

3 mins

August 21, 2017

adweek

adweek

matt mcgorry

the how to get away with murder star on how cosmo helped him become a social media activist. 

time to read

3 mins

october 10, 2016

adweek

adweek

kristina jenkins

after a year on the job, zambezi’s strategy chief is overhauling old brands—and ideas. 

time to read

3 mins

october 10, 2016

ADWEEK

ADWEEK

Will Cady

This Musician Found A Community Of Fans On Reddit. Now, He Leads Its Brand Strategy.

time to read

2 mins

January 14, 2019

ADWEEK

ADWEEK

Why Marketers Must Create Privacy Practices For The IoT Economy

Why marketers must create privacy practices for the IoT economy.

time to read

3 mins

January 14, 2019

ADWEEK

ADWEEK

Diane Sawyer and Robin Roberts Look Back on Making History

The former Good Morning America duo discuss everything from their bumpy on-air beginning to Roberts’ cancer battles.

time to read

9 mins

January 14, 2019

ADWEEK

ADWEEK

Nat Geo's Vr Helmet Blasts Off With The Right Stuff

Mccann N.Y. Earns Adweek’s Top Prize For Creative Innovation.

time to read

11 mins

August 20, 2018

ADWEEK

ADWEEK

Land Rover

How A Sketch In The Wet Sand 70 Years Ago Evolved Into One Of The World’s Leading Luxury Vehciles. 

time to read

2 mins

August 20, 2018

ADWEEK

ADWEEK

Andrew McKechnie

How An Agency Vet Built Verizon’s In-House Creative Shop, 140, From The Ground Up. 

time to read

2 mins

August 20, 2018

ADWEEK

ADWEEK

Big League Chew

How The Dugout Dream Of An Out-To- Pasture Baseball Player Turned Into A Home-Run Brand.

time to read

2 mins

September 18, 2017

Translate

Share

-
+

Change font size