Business
Visual Merchandising and Retail Design
United Colors Of Benetton
PHOENIX MARKETCITY, BANGALORESpread across 4500 sq ft, Benetton’s “On Canvas” concept debuts in India with a subtle yet unique design with special focus on wiser display of merchandise.
1 min |
October 2017
Visual Merchandising and Retail Design
Soch: Fast, Fashionable & Indian
Beginning its journey from the first outlet of 600 sq ft in Forum - Bangalore, Soch is now spearheading the Indian ethnic wear category with 100 EBOs across 39 cities. The brand is now planning to reinforce its presence across the country and overseas too.
3 min |
October 2017
Visual Merchandising and Retail Design
Optical Delight
Specs are no longer a necessity but a style statement. Dr Monga opticians in Delhi seemed to have taken the experience of an optical store to a new level by creating a warm space that can double up your fun when shopping for a pair of spectacles. VM&RD looks through the lens to see how this charming store design works for the brand.
1 min |
December 2016
Visual Merchandising and Retail Design
Global Spirit. Desi Avatar.
If it’s a kurta, does it have to be boring? Quirky fashion brand Global Desi always threw truckloads of surprises to that challenge. Now it’s time for their new logo and a new retail design concept. The first store, post the makeover, at Mumbai’s Linking Road wows VM&RD.
2 min |
December 2016
visual merchandising and retail design
mughal treasure trove
moradabad’s harsahaimal shiamlal jewellers (hsj) stands true to the majestic history of the city that it is situated in. the touch of opulence in the baroque store wows vm&rd.
2 min |
january 2017
visual merchandising and retail design
new technology for richer festive experiences
for over a century retailers have used large scale, festive window displays to attract consumers and differentiate themselves versus their competition. while the principle still remains the same, execution is evolving as technology begins to play a more prominent role, adding a new dimension to customer experience.
3 min |