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With 30% sales coming from south, it is No.1 market for us: Wonderchef CEO

The Morning Standard

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March 24, 2025

KITCHEN appliance brand Wonderchef, which is co-founded by chef Sanjeev Kapoor and Ravi Saxena, sees the south Indian market as No.1 as about 30% of sales is coming from the southern market.

- UMA KANNAN

With 30% sales coming from south, it is No.1 market for us: Wonderchef CEO

Ravi Saxena, Co-founder and CEO of Wonderchef, who was in Bengaluru recently for the inauguration of its 30th Exclusive Brand Outlet (EBO) in Bengaluru, said that South India is a great market for any brand. "At the same time, it is a competitive market because all the mega brands in any industry come from South India. We have 20,000 retail outlets across the country and in the South alone about 4,000. In terms of the number of stores, it is less, but in terms of sa

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EVEN as leading public sector dairy cooperatives Amul and Karnataka Milk Federation's Nandini have announced price cuts following the GST reduction on dairy products from 12% to 5%, Aavin - the country's third-largest public sector dairy federation - will not be passing on the benefit to consumers.

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