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Keeper of Secrets

MEGA

|

August 2023

G Tracing back to the enduring bond that exists between a woman and her bag, the re-edition. Gucci Bamboo 1947 depicts this very connection that grows deeper over time

- MARIAN SAN PEDRO

Keeper of Secrets

Amid Italy’s post-war era in 1947, where traditional, raw materials were difficult to come by, Gucci’s founder, Guccio Gucci, with the help of the house’s visionary Florentine artisans, decided to use the lightweight and durable bamboo for the handle of a purse. The paradigm of design coherence and the authority of leather were gracefully challenged by the bamboo in a game of contrasts that defied the aesthetic rules of the time. Today, the renowned design of the Gucci Bamboo 1947 is at the heart of the House’s signature bag collection.

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