Sustainability in Hospitality

Vishal Puri, Co-Founder, Spalba, on the need for innovation and action.

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As global travel and events rebounded in 2024, the hospitality industry faced a dual challenge: Meeting growing demand while aligning with sustainability goals. The sector contributes to approximately 8% of global greenhouse gas emissions, with energy consumption, waste, and transportation being primary drivers.

In India, where the hospitality market is projected to reach $475 billion by 2029, sustainability has become an essential focus for both guests and businesses. However, achieving sustainability goals requires more than intent - it demands a strategic blend of technology, operational efficiency, and innovative practices.

1. Why Sustainability is Now Non-Negotiable

Sustainability has transitioned from a “nice-to-have” to a “must-have” in the hospitality sector. Travellers are increasingly prioritizing eco-friendly choices, with 81% of global travellers indicating they seek sustainable options, according to a Booking.com report.

Moreover, corporate clients now expect venues to align with their ESG (Environmental, Social, and Governance) goals, making sustainability a key differentiator in competitive markets. For the hospitality industry, this translates into adopting resource-efficient practices, reducing emissions, and minimizing waste.