Essayer OR - Gratuit

Less Is More

Elle India

|

October 2023

Does minimalism in beauty pave the way for better mental health? Tatiana Dias investigates

- Tatiana Dias

Less Is More

Go big or go home-for decades the perception of beauty always lay in the laps of extravagance. From Audrey Hepburn's breakfast-worthy winged eyeliner to Marilyn Monroe's striking red pout, Kim Kardashian's power contour to Kylie Jenner's plump pout, beauty trends have mostly steered towards being larger than life. They came, they saw, they conquered, making a statement strong enough to last a lifetime. And then came a shift - one that gently swept the world with a downsized minimalistic approach, free of expectations, notions, and norms, paving the way for a more realistic way of living. Less is more became the mantra and it seems to be having a positive effect on our skin and mind as well.

Defining Minimalism

PLUS D'HISTOIRES DE Elle India

Elle India

Elle India

SMALL BUT MIGHTY

Anamm Inamdar explores Gucci's new Mini GG-a playful reimagining of the classic duffle, where heritage meets modern ease in a perfectly scaled silhouette

time to read

1 mins

August 2025

Elle India

Elle India

BEST FACE FORWARD

Krishika Bhatia explores how makeup bags across generations reflect aspiration, emotion, & quiet rebellion

time to read

3 mins

August 2025

Elle India

Elle India

STITCH Please!

Zoha Castelino chats with the drag artists who design their own fantasy

time to read

3 mins

August 2025

Elle India

Elle India

Postcards from the ALPS

By the time my flight touched down at Geneva Airport, I could feel the excitement rising after nearly twelve hours of travel.

time to read

3 mins

August 2025

Elle India

PERFECT CHAOS

Newly appointed Global Creative Director at M·A·C, Nicola Formichetti, sits down with Kannagi Desai for his first-ever interview in India, as he prepares to rewrite the visual language of beauty itself

time to read

3 mins

August 2025

Elle India

Elle India

FIT FOR A STAR

With its blend of classic glamour and cutting-edge modernity, Atlantis The Royal redefines Dubai luxury

time to read

1 mins

August 2025

Elle India

Elle India

Made FOR ME

By having memory, moodboards & personal taste stitched together, a new generation of Indian women is returning to tailoring, finds

time to read

5 mins

August 2025

Elle India

Elle India

THE GUCCI GAZE

Catherine Opie lenses forty two unique individuals for the Florentine fashion house's Fall/Winter 2025 campaign, where fashion frames identity with quiet power

time to read

2 mins

August 2025

Elle India

Elle India

The Princess Diaries

Gauravi Kumari in conversation with Kannagi Desai on legacy, poise, & why she chooses presence over performance

time to read

5 mins

August 2025

Elle India

Elle India

LIVIN' LA DOLCE VITA with Dolce & Gabbana

A quarter-century on, Light Blue returns to Capri. Reimagined, not reinvented

time to read

3 mins

August 2025

Translate

Share

-
+

Change font size