What Does Masculinity Mean Now?

As we help women find their voices, we also need to support men who open their hearts.

- Esther Perel

HINT: NOT WHAT IT USED TO.

As women continue to claim their fair share of power (at work, at home, in relationships), male behaviour—and what it means to ‘be a man’—needs to be rapidly rethought...by both genders. Because while it may sound controversial, redefining masculinity shouldn’t rest solely on the shoulders of men.

When major cultural shifts happen for half of our society, they affect the other half just as much. For instance, now that women are becoming more empowered in the workplace, men might have to take on additional duties at home or change the way they operate at work. This is prompting the need for conversations about new roles for both parties and how gender expectations, in general, should evolve.

You may be thinking, Wait, this is the time for men to listen! Why should women have to help them? But we’d like you to see it another way. You’re not thinking about male behaviour only to make the lives of men easier. You’re doing it to make your life easier. Men who are changing to adapt to new societal norms are impacting your relationships, health and well-being, too.