GENESIS GV60

Can plush electric crossover emulate the success of its Hyundai and Kia siblings?

- JAMES ATTWOOD

TESTED 30.3.22, SURREY ON SALE JUNE

The new GV60 marks a subtle reinvention of Genesis. Which might surprise you, since it seems like barely a year since Hyundai brought its premium brand to the UK – because, of course, it is.

While there’s nothing in the name to give it away, the GV60 is the first bespoke electric car from Genesis and as such showcases its impending future as an electric-only brand offering a Korean-spiced alternative to the premium Germans.

While they’ve been generally likeable, Genesis’s ICE offerings so far have failed to really sell that vision – but there are good reasons to think the GV60 can change that.

That’s because the GV60 has good family genetics in the form of the Hyundai Motor Group’s advanced E-GMP platform, as used by the excellent Hyundai Ioniq 5 and Kia EV6. You probably know the chief traits of that by now: flat floor, good efficiency, 800V electrics, 350kW ultra-fast charging. But how will E-GMP’s potential translate to a properly premium experience?