Images Retail - December 2013

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While the Indian market is abuzz with flashy malls and glamorous highstreet stores, a closer look will reveal that till date it is quite the fashion retail segment which has set the tone for this growth. Indeed, if modern organised retail has come of age in India, then the biggest contributor to it is this fashion retail segment.


In this issue of IMAGES Retail, Technopak shares an exclusive study on the changing trends and market dynamics that are being witnessed by this fashion retail industry today. In this interesting report Technopak talks about the dynamic Indian retail market. Technopak expects it to demonstrate a promising year-on-year growth of 6 percent to reach USD 865 billion, by 2023, from the current USD 490 billion. And of this, the share of apparel in India’s retail market is currently 8 percent, corresponding to a value of USD 40 billion. In addition to the fashion apparel segment, the growing demand for fashion accessories makes the Indian fashion market both interesting and lucrative.


Apart from this report we have our regular columns. In Retail Excellence this time we have covered the premium home interior and solutions retail chain Evok, a brand that was introduced in the year 2008, and which today has 17 Evok stores pan India and is on the cusp of breaking the 100 crore mark. Suvankar Sen of Senco Gold talks about the evolution of their family run jewellery business into the biggest jewellery chain of East India. We also cover the emerging trend of LED lighting which is quite cost efficient for retailers.


The festive season brings perfect opportunity for retailers to gear up and market themselves in the best way possible and in this effort their front end people are the ones that have to extend themselves, so it is imperative for the retailer to keep them happy and motivated. In this issue we have tried to talk to many retailers on the pertinent issue. We have also tried to encapsulate the essence of the festive season.


While this, the December issue is a lovely bouquet of several different topics and issues of utmost importance for a retailer, we would urge you to await our January issue which is a special on the importance of Technology in retail…so stay with us and stay retail updated.