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BECOMING INVISIBLE...and loving it

Fairlady

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July/August 2022

THE INVISIBILITY THAT SOCIETY CONFERS ON WOMEN OF A CERTAIN AGE CAN MAKE US FEEL USELESS AND IRRELEVANT - BUT IT CAN ALSO OPEN DOORS TO A WONDERFUL TIME OF UNIMPEDED SELF-DISCOVERY AND SELF-INDULGENCE.

- ESTHER CAINE

BECOMING INVISIBLE...and loving it

'Here, your wrinkles look like a spider web, Gran,' my eight-year-old granddaughter offers one day.

We're sitting on the garden swing together, and she's closely examining my 59-year-old face. She traces the spider web under my one eye with a forefinger, then taps the same small finger against my wattle that bit of loose skin under my chin that appeared apparently overnight about five years ago and giggles as it jiggles.

There was a time when this would have freaked me out completely. In a society that assigns little if any value to the elderly, and even less to women so much as approaching that demographic, we're constantly made to be acutely aware of our physical signs of ageing. And when we're no longer considered by men to be 'pretty' or 'sexy' or even (ugh) 'MILFs', we lose all value. Effectively, we become invisible.

There's actually a social phenomenon called 'invisible woman syndrome', referring to women in their mid-40s and older who simply disappear from public view in shops, on public transport, at work, on TV and in movies. Melanie Joosten, a researcher at Australia's National Ageing Research Institute and the author of A Long Time Coming: Essays on Old Age, points out, 'If [a woman starts] to no longer be attractive, which is what some people consider if a woman ages, then she becomes less relevant. For some women it's not a problem, and for others it's quite difficult, particularly if they've always been someone who's... felt they were noticed.' In my youth, I was certainly someone who'd always felt noticed.

I may not be one of the world's great beauties, but I was a tall, lithe, pretty youngster and an attractive adult woman.

MÁS HISTORIAS DE Fairlady

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La dolce vita

When to save, where to splurge and how to travel sweetly in Tuscany, one of the world's most enchanting regions

time to read

5 mins

November/December 2025

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LOVE HEAL LEARN?

A conversation with Elizabeth Gilbert on All the Way to the River, her controversial book about her relationship with her best friend Rayya.

time to read

10 mins

November/December 2025

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11 LOW EFFORT HEALTH HACKS

Here are some easy lifestyle switch-ups with big benefits for your health.

time to read

7 mins

November/December 2025

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PUSHING THE NEEDLE

A minimally invasive treatment that boosts collagen and helps with pigmentation? Yes, please! FAIRLADY photographer Liza van Deventer signed up for a few microneedling sessions at The Laser Beautique.

time to read

6 mins

November/December 2025

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ASK THE EXPERTS

Who better to get product recommendations from than the women on the frontlines of beauty? We asked two dermatologists, two hair and makeup artists, a hairstylist and a model/actress to tell us about the ride-or-die products in their arsenal.

time to read

7 mins

November/December 2025

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Gift OF THE GARB

Party season is here, but never fear...Occasionwear doesn't have to be over the top, brightly coloured or cookie-cutter bridesmaid gear. Here are our top festive trends doing the rounds, all in pretty neutrals with just a touch of sparkle and some beautiful detailing.

time to read

1 mins

November/December 2025

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Books

High-stakes family drama, unconventional crime capers and a rather likeable serial killer

time to read

5 mins

November/December 2025

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Fairlady

Christmas FROM START TO FINISH

An exciting new take on a variety of classic dishes and other delicious options for your festive table this Christmas

time to read

12 mins

November/December 2025

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Fairlady

How much PLASTIC are you INGESTING?

Researchers have found the equivalent of a spoonful of micro- and nanoplastics in autopsied human brains, and suggested links to cancer, cardiovascular disease and dementia. How worried should we be?

time to read

9 mins

November/December 2025

Fairlady

Fairlady

AFRICAN DREAM

From crafting gem-studded jewellery that tells local stories to brewing beer with ingredients indigenous to Africa, these two entrepreneurs are rewriting tradition.

time to read

7 mins

November/December 2025

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