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India will be one of key targets of 'America the Beautiful' campaign
India Outbound
|July - August 2025
Indian arrivals to the US remain strong, and upcoming global events and the 'America the Beautiful' campaign are set to further boost tourism and cultural engagement in 2026, Jackie Ennis, Vice President, Global Trade Development, Brand USA, tells India Outbound.
What are the key travel trends in the United States and have they evolved from last year?
There is not a considerable difference between the trends of this year and last year. India is very much holding steady in terms of very strong arrival numbers into the United States. Last year was such an incredible year and in fact the past couple of years have seen double-digit increases in Indian arrivals and that strength is still there.
We are not seeing massive positive growth on those numbers but still those numbers represent a really solid base of Indian visitation.
How will upcoming events and global sports competitions boost tourism from India?
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