KAZAM SIMPLIFIES EV CHARGING WITH INNOVATIVE HARDWARE AND SOFTWARE SOLUTIONS FOR ALL

Kazam, founded in Bengaluru in December 2020, took an unconventional leap from content creation to pioneering electric mobility innovations in India.

- Nitisha Dubey

Initially launched as a YouTube channel in September 2020, Kazam focused on exploring the viability of electric vehicle (EV) adoption in India through interviews with owners of two- and three-wheelers. The initiative quickly resonated, amassing 20,000 views in its first week.

Spotting a significant market gap—a lack of dedicated charging solutions for two- and three-wheelers—Kazam transitioned from content creation to developing EV charging hardware. It officially incorporated as a private limited company in December 2020. “We saw an opportunity to address the underserved needs of the EV market,” says Akshay Shekhar, Co-Founder and CEO of Kazam.

Explaining the meaning behind Kazam, Akshay shares that securing domain names in India is challenging, so they aimed for a distinctive, memorable name in the EV space. Drawing inspiration from DC’s Shazam and magical words like ‘Abracadabra,’ they chose Kazam, symbolising creativity and innovation. It represents their mission to create magic and stand out in the EV industry.