Intentar ORO - Gratis
Navigating Cloud cost, compliance and AI
DQ Channels
|August 2025
From untangling Cloud costs to simplifying AI adoption, this piece explores how lifecycle thinking is reshaping IT decisions for Indian SMBs, where value beats volume, and strategy, not spend, leads the way. A quiet tech shift with bold outcomes
India's Cloud landscape isn't just growing, it's exploding. But behind the buzzwords and vendor slideshows, real challenges bubble beneath the surface - rising complexity, spiralling costs and the tricky art of digital transformation. For most Indian businesses, especially mid-market firms and SMBs, Cloud adoption is no longer a question of if but how. That's where a subtle shift in strategy is quietly gaining momentum. It's not about buying more tools. It's about choosing better ones. And it's about having someone who can guide that decision with visibility, insight and long-term thinking. Munish Gupta, MD, SoftwareOne India, shares how the company has shifted gears from being a software reseller to a full-lifecycle technology advisor with a sharp focus on cost governance, Cloud-native readiness and SMB enablement.
Optimising SaaS portfolios with visibility and value
SoftwareOne's origins lie in Software Asset Management (SAM), but the shift to a broader portfolio wasn't accidental. The company began by helping customers not just negotiate good deals but optimise what they already had. That early grounding in IT Portfolio Management (ITPM) has shaped its consulting-first mindset. Today, its FinOps-driven approach goes well beyond simple cost-saving. It enables CIOs and IT teams to identify waste, plan strategically and maintain compliance across both SaaS and multi-Cloud environments. In the on-prem era, unused software often ended up as shelfware. In the Cloud age, the waste is different - hidden in idle consumption and unchecked growth. Consultants now work proactively with enterprises to curb excess before it even becomes a line item on the balance sheet.
FinOps: Beyond spend analysis to application modernisation
Esta historia es de la edición August 2025 de DQ Channels.
Suscríbete a Magzter GOLD para acceder a miles de historias premium seleccionadas y a más de 9000 revistas y periódicos.
¿Ya eres suscriptor? Iniciar sesión
MÁS HISTORIAS DE DQ Channels
DQ Channels
Mini UPS for AirFiber routers gets upgrade
The Mini UPS designed for AirFiber routers has received an upgrade, enhancing backup support for uninterrupted internet connectivity during power outages.
1 min
March 2026
DQ Channels
Consistent launches Coolwave ARGB Magnet Fan in India, expands gaming cooling portfolio
Consistent has launched the Coolwave ARGB Magnet Fan in India, expanding its portfolio of gaming and PC cooling solutions.
1 min
March 2026
DQ Channels
Cypermedia kesearch: Premium tablets dominate India market in Q4 2025
According to the latest India Tablet PC Market Review by CyberMedia Research (CMR), India's tablet market grew 41 % year-on-year (YoY) in Q4 2025, driven by productivity-led demand and a shift toward higherperformance devices.
1 min
March 2026
DQ Channels
Shunya Labs launches Vāķ real-time translation model
Shunya Labs has launched Vāk, a real-time translation model designed to enable multilingual communication across Indian languages.
1 min
March 2026
DQ Channels
NxtGen AI and Vertiv build sovereign AI factory in India
India's sovereign Cloud ambitions have moved into execution mode with the deployment of a sovereign AI factory equipped with more than 4,000 NVIDIA Blackwell GPUs, integrated rack systems and liquid-cooled servers designed for high-density AI workloads.
1 min
March 2026
DQ Channels
Seqrite exposes income tax phishing campaign in India
The campaign attempts to trick individuals into sharing sensitive financial information by claiming eligibility for tax refunds.
1 min
March 2026
DQ Channels
Sennheiser launches DeviceHub, Cloud-based device management platform
Sennheiser has launched Device Hub, a Cloud-based device management platform designed to provide centralised control and monitoring of audio devices across enterprise environments.
1 min
March 2026
DQ Channels
ASUS announces ROG Strix AIOLOS SSD enclosure
ASUS has announced the ROG AIOLOS Strix SSD enclosure, expanding its Republic of Gamers (ROG) portfolio for high-performance storage solutions.
1 min
March 2026
DQ Channels
Okta unveils Agent Discovery to address shadow AI security risks
Okta has introduced Agent Discovery, a new capability designed to help organisations identify and manage shadow AI usage within enterprise environments.
1 min
March 2026
DQ Channels
Portronics launches Mobike 5 Plus and Mobike 4 Plus
Portronics has launched Mobike 5 Plus and Mobike 4 Plus, expanding its portfolio of portable audio products in India.
1 min
March 2026
Listen
Translate
Change font size

