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Colouring the edges of safety: The silent role of Kerb paint in saving lives

B2B Purchase

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July 2025

In India’s dense traffic, Kataline’s kerb and reflective paints go beyond aesthetics, offering vital road safety, visibility, and eco-friendly durability that guide, protect, and support smarter, sustainable infrastructure.

Colouring the edges of safety: The silent role of Kerb paint in saving lives

Safety begins at the edge of the road

Kataline believes that safety begins at the edge of the road. Their high-performance kerb paints are designed to beautify dividers, paint medians, and create boundaries of protection, helping road users judge distance, stay alert, and maintain lane discipline. These markings speak without words, especially at night, during rain, or in foggy conditions. That splash of white, the bold strike of black — they aren't decorations. They're guides. They're guardians. Kerb paints serve a critical purpose. Whether it’s along highways, toll plazas, roundabouts, city medians, or parking bays, they define the structure, enhance visibility, and prevent accidents. For pedestrians, they mark safer crossings. For drivers, they offer direction at turning radii, exits, and intersections. In a world where road traffic in India exceeds 250 million vehicles, even the smallest visual cue becomes a significant player in ensuring safety.

The guardian you didn’t notice but always trusted, and why kerb paint matters — especially in India's traffic reality

Kataline’s Water-based Kerb Paint’s Trakmark range is designed to withstand the test of India’s diverse climates, whether it's blazing summers, monsoon downpours, or dusty urban stretches. Formulated with superior adhesion, it is available in Matte and Gloss finishes, features quick-drying properties, is peel-resistant, and can be washed easily whenever required. Their paints stay bright and bold for a longer period. It is self-priming, and it does not require a separate primer, which is why it is economical and can be applied with spray and roller mediums; they don’t just meet standards — they exceed them.

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