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Why Asda has got its Christmas stock in
Western Mail
|August 02, 2025
ASDA has stressed the importance of spreading the cost of Christmas for customers, after festive products were spotted on sale in its stores.
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Pictures on social media appeared to show packets of Maltesers Mini Reindeers and Haribo Merry Mix on display at the supermarket at the end of July, some five months before Christmas.
One user posted a picture of a Cadbury Mini Snowballs chocolate bar that they claimed they had bought on July 25.
Some of the products were also available to buy on Asda’s online grocery shopping website.
‘An Asda spokesperson said: “We know how important it is for our shoppers to be able to spread the cost of Christmas and we start to see searches for Christmas products on Asda.com as early as August.
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