Birla Opus gains market share amid industry slowdown

BIRLA OPUS PAINTS, the paint business of Aditya Birla Group, is steadily increasing its market share despite a slowdown in the decorative paint industry.

- ARSHAD KHAN @ New Delhi

BIRLA OPUS PAINTS, the paint business of Aditya Birla Group, is steadily increasing its market share despite a slowdown in the decorative paint industry. Rakshit Hargave, CEO of Birla Opus Paints, stated that the company is on track to achieve a "high single-digit" market share by the end of FY25 and aims to become the second-largest player in the decorative paint market within the next 3-4 years.

"We will close this fiscal year with a high single-digit market share and plan to continue gaining share next year. By reaching Rs 10,000 crore in revenue over the next 3-4 years, we aim to secure the number 2 position," Hargave told The New Indian Express.