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The New Indian Express Kochi
|March 13, 2025
As The White Lotus turns luxury hotels into star attractions, the set-jetting trend proves that hit web series are drawing travellers eager to live out their main character energies
EXPERIENCING a five-star hotel, a luxury retreat or even a heritage castle is always a special indulgence, but when these places double as the filming locations of a favourite series, they become even more desirable. 'Set-jetting'—travelling to destinations seen on screen—has grown into a phenomenon, offering travellers the chance to immerse themselves in the worlds that captivated them. It's one thing to enjoy the comfort, elegance and exclusivity of a luxury stay, but stepping into a location that has played a starring role on television adds an extra layer of intrigue.
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