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Most awaited SLIM Effie 2025 Awards launches – celebrating marketing effectiveness with global prestige

The Island

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September 27, 2025

The Sri Lanka Institute of Marketing (SLIM) has officially announced the launch of Effie Awards 2025, the world's most respected accolade in marketing effectiveness, now hosted in Sri Lanka under the stewardship of SLIM for the 18th consecutive year.

Most awaited SLIM Effie 2025 Awards launches – celebrating marketing effectiveness with global prestige

This year, we look forward to recognizing and rewarding the brands that have pushed boundaries and redefined success. This initiative reflects SLIM's commitment to fostering excellence in the marketing landscape. - Pradeep Edward - Education and Research.

Globally recognized as the gold standard for marketing achievement, Effie Awards shine a spotlight on ideas that work, campaigns that marry creativity with measurable business impact. In Sri Lanka, the Effie Awards have become a defining stage where the country's brightest marketers showcase their effectiveness stories to the world.

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