Dermatologists Concerned Over Girls Using Anti-Ageing Products

Leading dermatologists have said that children as young as 10 are putting pressure on their parents to buy them expensive anti-ageing skincare products, which experts say could damage their sensitive skin.

- Sarah Marsh

Dermatologists expressed concern that the trend, largely driven by girls seeing products on social media, had left children "obsessed with ageing".

Experts recommend a simple skincare routine at a young age, such as cleaning twice a day and using a light moisturiser, as well as sunscreen if UV rays are high.

Dr Emma Wedgeworth, of the British Cosmetic Dermatology Group, said she had experience of the trend both professionally and personally as the mother of a 12-year-old girl.

"It is something I see all the time [at work] and as a mother it is... something I am battling with as well. I have an interest in adolescent skin conditions and see a lot of teens brought in by their parents who are using expensive and extensive skincare routines," Wedgeworth said.