Heart under attack

It’s not easy being Heart Evangelista these days.

- By NEIL RAMOS

Once the darling of social media for her couture gowns, curated Hermès collections, and, err, diamond encrusted everything, she now finds herself in the middle of an online crossfire. What was once aspirational is now being branded as tone-deaf.

The shift in mood didn’t happen in a vacuum. Lately, other “inspo-glam” influencers have come under fire after being linked to contractors behind the now infamous ghost flood-control projects that allegedly siphoned billions from the nation’s coffers.

With the Marcos administration ordering lifestyle checks and the public growing weary of excess, the appetite for flaunted wealth has soured. And Heart, unfortunately, makes for an easy target.