Right on the nose...

In the market for a new perfume? These are the hot summer scents you should seek out, says LARA OWEN

- 

PICKING a fragrance is one of the most personal decisions you make when you are putting together your beauty products.

A perfume’s ability to leave an impression is why it is now one of the fastest growing sectors within the beauty industry.

These days people are less likely to simply turn to the same old signature scent time and again, instead they accessorise their looks with fragrance, layering and changing it up depend-ing on their outfit, occasion and environment.

So, for spring and summer 2025, we hear from fragrance experts which scents are trending, and how to wear them.

TRENDING: NUTTY AND SWEET GOURMANDS

Savoury gourmand notes are big in 2025, with blends of pistachio, coffee and exotic spices being popular.

“We're seeing a blend of light, fresh florals and warm, textured gourmands like pistachio and almond,” says Raquel Bouris, founder and creative director of modern fragrance house Who Is Elijah.