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Viva has taken steps to protect its artists' intellectual property further.

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As an entertainment company, Viva and its companies have always prioritized the protection of its artists' intellectual property rights, especially at the dawn of the digital age, when physical distribution was replaced by downloading and streaming.

Viva Holdings, Inc. has announced that it “signed an agreement with the Intellectual Property Office of the Philippines regarding protection in E-commerce.” Viva's intellectual property protection setup has been leveled considerably with its official ties with the Philippine government.

In a press statement, Viva Holdings Inc. said that it “stands as the signatory for most of the companies under Viva whose diverse business interests in entertainment include film, TV, streaming, production, music recording, publishing, performance, theatre staging, concerts, radio broadcast and has even successfully ventured into food, restaurant, skin-care, cosmetics, and fitness.”