Chamber launches initiative to empower entrepreneurs in Al Ain

As part of the Abu Dhabi Chamber of Commerce and Industry’s efforts to deepen engagement with entrepreneurs’ small enterprises, identify their needs, and shape more responsive trade policies that support their growth, the Chamber’s Al Ain branch launched an initiative targeting enterprises in the retail, tourism, and agricultural sectors.

- WAM

This initiative reflects the Chamber's commitment to strengthening its active presence across the emirate.

The initiative is designed to foster direct engagement with enterprise owners, offering a closer look at the opportunities and challenges they encounter in their day-to-day operations.

This hands-on approach will help generate actionable insights for a more targeted, data-driven decisions, ultimately enhancing the impact of support provided to strengthen and scale small enterprises. The first phase involved field visits to a range of businesses across Al Ain region.

The initiative was met with positive feedback from business owners, who welcomed the Chamber's initiative and commended the effort as a meaningful step towards understanding and addressing their real-world needs.

Shamis Ali Al Dhaheri, the Second Vice Chairman and Managing Director of the Abu Dhabi Chamber of Commerce and Industry, affirmed that the initiative reflects the Chamber's continued commitment to empowering entrepreneurs and enabling them to grow their businesses and contribute meaningfully to the local economy.

He underscored that direct field engagement is a powerful way to gain firsthand insights, strengthen trust with business owners, and shape more practical, inclusive, and responsive trade policies.