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Musk unveils joint Tesla-xAI project, eyes software disruption

Financial Express Mumbai

|

March 12, 2026

Elon Musk on Wednesday unveiled a joint project between Tesla and his artificial intelligence startup xAI, which he called “Macrohard” or “Digital Optimus” and said that it was a system capable of emulating the functions of software companies.

In a post on his social media platform X, Musk said the project pairs xAI's Grok large language model, acting as a high-level “navigator,” with a Tesla-developed AI agent that processes real-time computer screen video and keyboard and mouse actions. The launch of Anthropic's Claude Cowork, which can perform a range of c

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