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D2C fashion brands see sharp surge in direct quick deliveries

Financial Express Kochi

|

July 21, 2025

DIRECT-TO-CONSUMER (D2C) fashion brands are seeing a sharp uptick in the number of daily orders fulfilled via their own quick delivery networks, driven by increasing consumer preference for rapid access to ready clothing.

- S SHANTHI

DIRECT-TO-CONSUMER (D2C) fashion brands are seeing a sharp uptick in the number of daily orders fulfilled via their own quick delivery networks, driven by increasing consumer preference for rapid access to ready clothing. Brands such as NEWME, Snitch and Libas have reported a rise of 12-50% in daily quick orders since piloting this model, and are now turning to offline retail outlets as micro-fulfillment hubs to meet the growing demand.

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