Consumer firms pitch for growth continuity

FIRMS HOPE FOR CONTINUED POLICY PUSH FOR CONSUMPTION REVIVAL

- VIVEAT SUSAN PINTO

COMPANIES IN THE fast-moving consumer goods (FMCG) and retail sectors are seeking policy continuity to sustain growth, stronger incentives for domestic manufacturing, and further reforms to improve ease of doing business, senior executives have told FE.

While calendar year 2025 saw income tax cuts, lower interest rates, and rationalisation of GST rates aimed at boosting domestic consumption, urban demand continues to remain uneven, industry experts said. Most companies are now counting on a continued policy focus on consumption revival to help sustain growth momentum in the current year.

“As the Union Budget approaches, it presents an opportunity to accelerate momentum through targeted tax reforms, continued capital expenditure, and policies that support entrepreneurship,” said Saugata Gupta, MD & CEO of Marico.