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SLC secures Broadcast and Event Rights partner

Daily FT

July 31, 2025

For domestic, Sri Lanka youth and emerging cricket

SRI Lanka Cricket (SLC) has appointed ThinkCube Systems Ltd., in consortium with Content I Asia Ltd., as the official Broadcast and Events Rights partner for its domestic tournaments and inbound tours of the Sri Lanka Youth and Emerging teams.

This partnership, effective from 24 April, represents a significant milestone in the continued growth and visibility of Sri Lanka’s domestic, youth, and emerging cricket.

The agreement grants the consortium the exclusive rights to broadcast and manage the following events:

1) All Men’s domestic tournaments

2) Inbound tours of the Sri Lanka Men’s ‘A’ Team, Emerging Team, and Under-19Team

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